The Death Of The Name Squeeze

Man, totally forgot I had a blog.

Sorry about that.

Been super busy lately getting ready for a launch in one of my niches, then immediately after that Frank and I are launching infomillionaire.com.

(Nothing to look at there yet).

Anyways, I do have some cool stuff to share though.  So thanks to Bryan on twitter for reminding me to post something (http://twitter.com/bryantompkins)

Ok, so I've always had pretty good luck with optin rates.

Usually around 20%... in one niche I had 30%, but that was quite a rarity.

I knew Frank was killing it with his video optin thing (I don't think he'd mind me sharing the numbers, if your reading this and do, let me know dude).  But I think he had around 40-50% optin rate.  Maybe better.

I was like... Well isn't that just something.

So since I was working on a new launch for a non-related IM product, I decided to try something similar.

And what is really cool, is I just used camtasia (not even a fancy looking screenvid) and told them about how awesome it was to be me.  And how all these people want my stuff (i'm joking, i'm joking... no really I'm not joking).

What's crazy, is I gave away ZERO content.

I was just like "Hey, this is really cool... all these people are emailing me begging me for this cool thing... Here's some examples... I'm thinking about giving you this cool thing that you and everyone wants, so give me your name and email and I'll tell you more about it".

Anyways, it did a freaki'n 40% optin rate.

And unlike Frank has masterfully done with his business, this was a neglected niche that I haven't really shown a ton of great content to or anything.

So ... I think this video optin thing might be the way to go.

I should say two things:

1. This was an UPSELL for a product... people only came from email.  So it wasn't cold optins from PPC or anything.

2. But... I had not sent this list any fresh content for over 2 years.  And from now on I'll be trying this out on my front end "name squeeze" pages as well.

Speaking of "name squeeze".

I've been looking for the "name squeeze killer" for years now.

Seriously, I literally spent days testing shit trying to beat it, and I simply couldn't.

Sure it was effective, but I never liked how it worked.. never liked that "your email is your password" shit.

Just didn't seem like the best way to build a relationship ;)

"Hey, give me your password ... and .. err.. make it your ... EMAIL! -- Yeh that's it!I ... Thanks! ... Ok, now give me some money".

Well.. I think I just found out the way to crush the name squeeze.  Will have to test more on a front end product though :)

So anyways, nothing rather NEW here.

But, the point is this:

If you hear something is doing REALLY well, then DAMNIT, do it right that second in your business.

If you don't it will probably never get done, and just be a nonunique item at the bottom of your nonunique list of stuff you don't want to do ;)

Take care,

Trey

Comments

[Nick The Geek]

Hey Dude

You tried an optin system using Eben's QuizCreator/Physic Sales Letter softwares?

I hear they just some serious optin rates.

Cheers

Nick :)

[julie]

hey....my grandson's name is trey owen smith! he is 5 yrs.old and we figured there where knowone with this name!give me a shout!bathgurl on twitter!
take care!
julie